Innovation Anthology #638:

W.Brett Wilson

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Calgary entrepreneur, investor, philanthropist and author W. Brett Wilson spoke in Edmonton recently. 

 

Crowds as diverse as country music agents and university researchers gathered to hear what  this former Dragon Den’s star had to say about innovation and the entrepreneurial spirit. 

 

I asked Brett if Canada has an innovation deficit?

 

BRETT WILSON:      I don’t feel like there’s a deficit in innovation.  I feel that we have lagged the world in celebrating entrepreneurship.  Because I keep emphasizing it’s the entrepreneurs who are going to keep driving innovation, because they are on the ground and they are solving problems.  And one of the greatest solutions to a problem is to innovate a new answer, as opposed to creating an environment where, oh, we’re all going to sit around and innovate and see what we do with it.  And again, I’m taking the metric and flipping it, and saying, why don’t we celebrate, encourage and build a spirit and environment where entrepreneurship is the norm.   So if the goal is entrepreneurship, the result is innovation. If the goal is innovation, I don’t know where you go with it.

 

In his book Redefining Success: Still Making Mistakes, W. Brett Wilson centres philosophy around the study of entrepreneurship, marketing and philanthropy.

 

FOR INNOVATION ANTHOLOGY

I’M CHERYL CROUCHER

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Program Date: 2014-09-18